Checkout optimization: From 16 form fields to 8 fields - In Baymard’s checkout research, we’ve found that on average 26% of users have abandoned purchases during the checkout… -
UX Design
77 words UX/UI designers use - Before we begin, I’d like to say that just using buzz word will never make you look intelligent.… -
UX Redesign: PDF.to - In this episode, I redesign a web app called PDF.to. First I redesign the app to improve usability,… -
A recipe for designing animations—without sacrificing performance - For a redesign of the Google Chrome homepage, I took on the challenge of producing high-quality animations without… -
The designer’s guide to adding animation in UX design - If there is anything most apparent in the rich and long history of animation, it’s that moving graphics… -
A three-step framework for solving problems - It’s 2012 and our team has just joined Airbnb. We’re tasked with building out a “social travel” experience… -
