Psychology

Psychology of decision making - How we make choices using psychology and what happens when it goes wrong. - Joe Leech / filed under Psychology

3% - In order to make something great you only need to change the existing layer by 3%. - Mariano Avila / filed under Design Process, Psychology

Understanding mental and conceptual models in product design - What happens if you don’t consider them and how to build a strong conceptual model. - Alana Brajdic / filed under Product Design, Psychology

The psychology of design: 101 cognitive biases & principles that affect your UX - A list of cognitive biases and design principles (with examples and tips) for each category. - Growth·Design / filed under Psychology, UX Design

Confirmation bias: believing what you see, seeing what you believe - “The eye sees only what the mind is prepared to comprehend.” — Robertson Davies. A person who thinks… - Anne-Laure Le Cunff / filed under Psychology

The power of anti-goals - Last year, my business partner Chris and I sat down to think about what we wanted to achieve… - Andrew Wilkinson / filed under Psychology, Self Development