Seven rules of creativity, Twitter’s got a new look - and more links today

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Brendan Dawes’ seven rules of creativity - In the course of sharing details of his creative process, seven key lessons emerged that could apply across… - Plendrum / filed under Creativity

Twitter’s got a new look - We wanted an art-first approach to our brand identity that encompassed emotion and expression. - Donna Lamar / filed under Branding

Adapting an outcome-centric mindset - An outcome is a change in human behavior that creates results. - Case Study Club / filed under Interview, Product Design

Plan the sprint, not the project - So much of what we call agile is waterfall but with sprints. - Mike Crittenden / filed under Design Sprint, Product Management

The big paradox of productivity - Being productive isn’t about doing more, it’s about making our current efforts count — maximising the impact of… - Matthew Godfrey / filed under Productivity