The New York Times storytelling techniques for brands

Graham McDonnell / filed under Storytelling

Graham McDonnell, International Creative Director at The New York Times, shares the techniques its in-house brand studio uses to create immersive interactive digital stories for a wide variety of brands, and how they deliver significant, measurable results, at Awwwards Conference New York “A lot of clients come to us saying we want VR, a podcast, […]

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