The Link Bar, an Ecommerce Mobile Homepage Navigation Alternative (to the Hamburger Menu)

Devesh Khanal / filed under UX Design

Recent AB tests we’ve done suggest that many ecommerce sites could see an increase in mobile conversion rate by adding a “bar” of navigation links at the top of their mobile homepage, instead of relying solely on the hamburger menu. We’re calling this a “Top Nav Link Bar”, or just “Link Bar”.

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