Incoming Apple VP Nick Law: creative agencies must learn new capabilities or they’re f*cked

Alex Jenkins / filed under Business, Interview

After 17 years at R/GA New York and, more recently, a stint as Publicis Groupe’s global CCO, agency veteran Nick Law is leaving adland to join Apple. Alex Jenkins caught up with Law to discuss why the ‘Big Idea’ is hindering building new capabilities, why the creative potential of digital has been squandered and why […]

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