Complete Beginner’s Guide to Content Strategy

uxbooth.com / filed under Content Strategy

“Content” is everywhere. It’s ads and longform copy, images and videos, stories and metadata. But what’s the point of it all? That depends on the content strategy. Content strategy plans for valuable, findable, meaningful content. For many people, content seems to begin and end with publishing. But for a content strategist, content begins with defining […]

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