Avoiding the wrong MVP approach

Jared M. Spool / filed under MVP, Startups

“We could make our customers happier and save the company a ton of money, all at the same time.” That was the pitch behind the innovation team’s new idea. Yet, many at this 120-year-old insurance company weren’t convinced. They thought it could never work. The innovation team’s idea was conceptually simple: The insurance company’s claims […]

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