6 rules for persuasive storytelling

Rachel Krause / filed under Design Process, Persona

Stories build empathy and make the user needs and pain points memorable to your team. Effective stories speak the language of the audience, are rooted in data, and take advantage of compelling artifacts. Storytelling is how we share ideas and experiences. Having raw data is not enough to convince our teams and stakeholders of what […]

Subscribe to newsletter

Best design and frontend links delivered to your inbox every day and week. No spam, unsubscribe at anytime.

Choose frequency

Permission
Privacy Policy