Strategy as a sweet spot - Most strategy outputs don’t help you understand the why. -
Product Strategy
How to create personas without losing the person-ness - Personas (like so many other things) are only as good or as bad as we make them. -
The modified 3 horizons framework for product strategy - Having a coherent long term product strategy helps product teams prioritise short term wins and impactful long term… -
“Strategy vs Execution” is not a helpful distinction - Early-stage startups need builders, not consultants. So why were there so many consultants? -
50 short product lessons - I put these together by transcribing brief talks, so the tone is conversational. Apologize in advance for my… -
How do you measure the ROI of great design (for real)? - Design has never been more respected in business. Yet quantifying its value still presents a challenge. We need… -
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